This is Why Most Ads Cause 'Cognitive Dissonance''

Get the Exact Ad Image Strategy We Use to Create "Buying Resonance" in the Brain within 15 Milliseconds

By triggering one of the 7 "Brain Agendas" so your ad creatives always match your message

What you're getting in this "NeuroCreative" Workshop


1

The Brain behind the Purchase.

The fast and slow 'brain systems' and their role in making purchase decisions.

2

The 7 Non-Conscious Brain Agendas 

How to create 'positive cognitive resonance' in the brain and mind for empowered purchase decisions.

3

A Systematic Process for 'Creative Testing' 

Identify exactly which images to use and why. Outsmart your competition and never run short of creative ideas again.

4

NeuroCreative Image Scaling

Squeeze more out of each audience by enabling the Facebook algorithm to target different pockets of people.

Plus, you get these special extras

Stories that Trigger the "Buying Agenda" 

The brain is primed to buy when the right story creates cognitive resonance.

Growth Through 'Agenda Hacking'

Gain new insights into the potential 'reach' of your products or services.

The 5-Dimensional Ad Mini-Course

Identify the 5 key messaging elements that create 'mental contrast' and boost engagement 2x - 5x.

1
1. Your Details
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2. Payment Info

1. Your Details

Your Products

Products
Price
1
NeuroCreative Workshop
$297.00

Order Summary

Product
Total
1
NeuroCreative Workshop
NeuroCreative Workshop × 1
$297.00
Subtotal $297.00
Total $297.00

Payment Method

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Instant Access: Within minutes, you’ll receive an email with your login details and a link to access the workshop at codemethodology.com

Workshop Pre-Training

The Science. The Strategy. The Proof.

Your Special Offer Today

  • NeuroCreative Workshop ($297.00):
  • Live workshop with Dr Nic Lucas, Ph.D and Chris Rocheleau
  • Use the 'brain agendas' to write stories that create buyer resonance.
  • Use this to develop new markets for your products and/pr services.
  • The 5-Dimensional Ad with Chris Rocheleau

$297 Today

*All Prices in USD. Sales tax may apply in your jurisdiction

What Others Are Saying

This is the 'ghost' I've been looking for in ads for years.  It explains exactly why some images just work, and others did not.

 Chris Rocheleau

I’ve seen this work in multiple businesses. It’s crazy how many emotional angles we’ve seen work in our copy after your training. Priceless!!!

 Bret Thomson (Copywriter)

About Rhoda

Your Guide

About Nic Lucas, Ph.D.

Dr Nic has started and sold three successful businesses, and has been an advisor and coach to entrepreneurs, founders, and business leaders for over 15 years. 

Since 2003, he has focussed on human behaviour change and the neuropsychology of entrepreneurship, applying his knowledge to digital advertising, marketing, and sales.

He did his master's thesis on the psychophysics of human perception and lectured in neuroscience and medical research for 10 years at Western Sydney University. He completed his doctorate in diagnostic medicine in 2012.

From 2017 to 2019 he was a partner at Build Grow Scale in the Ecom Insiders Business Accelerator Program coaching over 700 store owners on revenue optimization and behavioural marketing.  

Since 2019 he has worked with Chris Rocheleau as a strategic advisor in CODE Methodology and has also taught the Message Mapping Workshop with Chris multiple times.  Together they work with founders and agency owners in the CODE Advisors program.

The NeuroCreative Workshop is the first time Dr Nic has taught these concepts 'officially' within CODE Methodology.

Speaking for Criteo about Targeting Non-Conscious Agendas in Advertising and Communications.

Speaking for a Macquarie Bank Sponsored event about Neuromarketing and Social media.

Your Special Offer Today

  • NeuroCreative Workshop ($297.00):
  • Live workshop with Dr Nic Lucas, Ph.D and Chris Rocheleau
  • Use the 'brain agendas' to write stories that create buyer resonance.
  • Use this to develop new markets for your products and/pr services.
  • The 5-Dimensional Ad with Chris Rocheleau

$297 Today

*All Prices in USD. Sales tax may apply in your jurisdiction

Scientific Reference

1. Knutson B, Rick S, Wimmer GE, Prelec D, Loewenstein G. Neural predictors of purchases. Neuron. 2007 Jan 4;53(1):147-56.

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Individual results will always vary and yours will depend entirely on your individual capacity, work ethic, business skills and experience, level of motivation, diligence in applying any North Node Solutions programs, the economy, the normal and unforeseen risks of doing business, and other factors.

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